Community Panel Management
Key Components to Building a Successful Online Panel
Posted February 2, 2010 in Community Panel Management, Featured
By: Jennifer Reid - SVP Strategy, Vision Critical
[youtube]http://www.youtube.com/watch?v=Y6oFmm1lKno[/youtube]
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The Top 5 Must Dos of Respondent-Centric Research
Posted December 15, 2009 in Community Panel Management, Featured
BY JENNIFER REID, SVP OF STRATEGY
The following post is an excerpt from the full article: "The Top 5 Must Dos of Respondent-Centric Research"
By this point, the notion of considerate research shouldn’t be an envelope-pushing thing.
For years, brands and gurus and marketers have preached the return on investment of better listening, good corporate citizenship and respect for customers—or in the case of market research, respect for answer-givers.
Why, then, is this notion still considered innovative?
Treat others as you’d like to be treated.
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