Vision Critical » Retail http://www.visioncritical.com The Strategic Interactive Research Company Thu, 29 Jul 2010 12:10:17 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Getting Started With Virtual Shopping – Part 3 http://www.visioncritical.com/2009/12/getting-started-with-virtual-shopping-part-3/ http://www.visioncritical.com/2009/12/getting-started-with-virtual-shopping-part-3/#comments Thu, 17 Dec 2009 14:00:41 +0000 Vision Critical http://www.visioncritical.com/?p=3421

In Part 3 of the “Getting Started With Virtual Shopping” series, Su Ning Strube discusses some of the challenges that companies often face when considering virtual shopping for their research approach. Oftentimes, education about the shift in research methodology and process is required or order for clients to truly grasp the benefits available through this approach. In the second video, Su Ning discusses the types of tests that can be conducting through virtual shopping and explains how respondents are tracked throughout the experience.

Overcoming methodology and process challenges for virtual shopping research

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How respondents are tracked and tested in virtual shopping research

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Learn more about Virtual Shopping, watch a demo on Vision Critical’s Virtual ShelfSet.

]]> http://www.visioncritical.com/2009/12/getting-started-with-virtual-shopping-part-3/feed/ 0 Getting Started With Virtual Shopping – Part 2 http://www.visioncritical.com/2009/12/getting-started-with-virtual-shopping-part-2/ http://www.visioncritical.com/2009/12/getting-started-with-virtual-shopping-part-2/#comments Wed, 02 Dec 2009 19:02:04 +0000 Vision Critical http://www.visioncritical.com/?p=3114 With: Su Ning Strube, SVP of Technology Solutions

In Part 2 of the series “Getting Started With Virtual Shopping”, Su Ning Strube discusses the steps and objectives required in planning and conducting a successful virtual shopping research exercise. In the second video, Su Ning discusses the training and education that takes place with Vision Critical clients who are new to testing purchase behavior using online virtual environments.

Steps involved in conducting a virtual shopping research exercise

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Training and educating clients about virtual shopping research

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Learn more about Virtual Shopping, watch a demo on Vision Critical’s Virtual ShelfSet.

]]> http://www.visioncritical.com/2009/12/getting-started-with-virtual-shopping-part-2/feed/ 0 Getting Started With Virtual Shopping – Part 1 http://www.visioncritical.com/2009/11/getting-started-with-virtual-shopping-part-1/ http://www.visioncritical.com/2009/11/getting-started-with-virtual-shopping-part-1/#comments Thu, 26 Nov 2009 14:00:11 +0000 Vision Critical http://www.visioncritical.com/?p=2964 With: Su Ning Strube, SVP of Technology Solutions

In Part 1 of the series “Getting Started With Virtual Shopping”, Su Ning Strube discusses how rich, 3D, custom virtual environments offer clients the ability to learn about customer decision making at the point of purchase. In the second video, Su Ning provides insight into the industry sectors that are ideal candidates for virtual shopping research.

Getting Started With Virtual Shopping

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Who Are The Best Candidates for Virtual Shopping?

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