Companies do not own their reputations. Reputations exist in the minds and hearts of stakeholders and citizens… and new findings from ReputationPlus™ show they’re in an angry mood. Want to hear more? Join Vision Critical and Angus Reid Public Opinion™ for breakfast on June 15th at The Bryant Park Grill and we’ll tell you all about it. Vision Critical: The largest proprietary panel provider in the world One of North America's fastest growing technology and interactive research companies Angus Reid Public Opinion: The most accurate polling company in Canada The Economist's polling partner in the UK ...introduce ReputationPlus, a diagnostic reputation measurement and management approach that provides guidance for gaining reputation edge. Through its proprietary segmentations, ReputationPlus provides unique stakeholder perspectives critical to understanding the ever-changing world. This breakfast event will feature results from a recent ReputationPlus study (10,800 Americans on 54 major companies) explaining what the Backlash Blues mean to your company and your business. Here's What We've Got In Store for the Morning Angus Reid, CEO, Vision Critical The Global Mood: as seen by a 40-year veteran of polling wars. Andrew Grenville, Chief Research Officer, Vision Critical - The Social Media Elite: do they matter to brands and reputation. John Gilfeather, Consultant to Vision Critical ReputationPlus™ Results: mad as hell meets corporate evaluations. We look forward to seeing you there. If you have a colleague who will benefit from this discussion, please feel free to forward this invitation. For more information about the event: matthew.worden@visioncritical.com or 212.402.8216 More about ReputationPlus More about Vision Critical

Your Invitation to the ReputationPlus Launch Breakfast Please join us: Tuesday, June 15th 8:00am - 10:00am The Bryant Park Grill 25 West 40th New York, NY This is a complimentary event. Breakfast will be served at 8:00am, presentation to follow. Please RSVP by June 9th Can't make it, but interested in learning more? Register for a no obligation needs assessment.

Vision Critical® is at the forefront of developing the next generation of market and opinion research approaches and technologies. At Vision Critical, we’ve built a strategic research approach that brings together the best people, ideas and practices for the digital age—blending interactive technology, strategic research, and panel expertise. The new ReputationPlus provides clear communications guidance to enhance reputation and to track success in documenting impact and ROI.

Angus Reid Public Opinion is the company's global public affairs practice, specializing in the analysis and understanding of "citizen markets" and the public sentiment. Its Global Monitor contains over 20,000 published surveys.

Angus Reid, CEO of Vision Critical and the company's public affairs division, Angus Reid Public Opinion, has had an illustrious career in the research business for 40 years. He is the recipient of a Canada Council Doctoral Fellowship, the Entrepreneur of the Year award, and was inducted into the Marketing Hall of Legends (2010). From 1979 to 2001, he was founder and CEO of Angus Reid Group, a market research supplier that grew into the largest research firm in Canada, with revenues of $60 million. It was sold to Ipsos SA in 2000.

Andrew Grenville is a twenty-year research veteran who leads Vision Critical in the development of innovative and informative analytics and approaches to research. The author of numerous research products and measurement scales, with applications in a wide range of areas including branding, social capital, health and religion, Andrew has also published numerous peer-reviewed journal articles and book chapters and has been widely quoted in publications such as The Economist.

John Gilfeather a 40-year veteran in the corporate reputation field , has conducted seminal research for Time, Fortune and Brouillard Communications on the how favorable reputations lead to positive business outcomes. His career spans Yankelovich (30 years), GfK Roper (7years) and TNS (2 years.) He is a Past Chair of CASRO, a member of the IPR Commission on Measurement and 2009-2010 President of the Market Research Council.

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