Technology

Our platform gives companies the ability to run their own community to gather feedback through forums, surveys, photo uploads, and quick polls.

What makes our system unique is the abilities to integrate the insights from both qualitative and quantitative activities with our discussion analysis and sampling engine.

Key Features:

Portal - Develop content areas on the community portal to encourage members to come back on their own rather than just when you have a question to ask them.

Sampling - Make sure you ask the right people the right questions Use the sampling engine to identify the right people to invite into your discussions.

Forums - Observe panelists as they interact organically in forums and upload photos. Create task-based discussions for concept testing, ideation, trend spotting, etc.

Interactive Survey - Craft surveys easily within the intuitive graphical interface. The system is powerful enough to handle piping, randomization , loops, and complex skip patterns. Go beyond text with visually robust question types.

Case Study: How Kodak Leveraged the Power of Community

Open Portal - Create an engaging destination for members with a website portal that represents your brand and conveys your messaging. Pick a design layout and select from a mix of components to embed within the site such as quick polls, newsletters and others. Once developed, you can update content and images as often as you like through our content management system within the administration area.

Quick Polls - Post a quick poll on the community portal to ask a quick question.

Discussion Analysis - Take the discussions of a few hundred or a few thousand and cross-reference it with any data ever collected. Give context to discussions in the community by looking up previous quantitative answers. It’s easy to pinpoint the answers you need to find. Add more contexts to the conversations by combining the data from our deep profiling system with the posts in the forums.

Newsletters - Send out regular newsletters to close the feedback loop and ensure community members know how you’re using their insights to make better business decisions.