Sparq: Sneak Peek
Coming this Fall our flagship product, Panel+ becomes Sparq - the world's first online research platform to unite one off surveys, custom panels and private online communities.
News
Webinar: Integrating Online Communities & Custom Panels
Overview
Blogs, social networks, crowd sourcing. You’ve heard how companies are using online communities to gather insights and to engage customers. Where do you start and how do you make sense of the noise? This webinar will outline the keys to building successful online communities and integrating them with custom panels. When communities and custom panels are used together, they provide a powerful way to link qualitative feedback with quantitative data. Your community feedback is elevated to tangible and actionable results.
This webinar will look at the evolution of communities and the role they play in market research. We will explore how communities and panels can be leveraged effectively to identify, test and refine concepts. Learn how to establish a successful research practice around communities, including how to integrate quant and qual.
Key Learnings
- 5 keys to building a successful online community
- How to unite quant & qual for ideation, testing, and refinement
- Mythbusting – Are the “musts” we’ve been told about communities true?
Date: July 23, 2008
Time: 2:00 pm EST
Click Here to Register for this Webinar
Posted on June 16, 2008
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Interested?
Why not set a time to speak with one of our industry experts to discuss how we can help.
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