Videos

Standing Room Only for Dr. Angus Reid

Dr. Angus Reid, CEO of Vision Critical was the closing keynote speaker at the Marketing Research and Intelligence Association's (MRIA) Annual Conference on June 2, 2006.

A "standing room only" crowd of researchers lined the auditorium walls as Angus shared his expertise on the evolution of market research and how new approaches in market research are rewriting the rules of engagement.

Angus discussed how new advances in technology are having a major impact on market research with the Internet, online custom panels, and 3D virtual rich media applications rapidly replacing telephone surveys as the principle means of understanding the attitudes, behaviours, and emotional experiences of consumers.

View a streaming video of the 1 hour presentation:
http://mfile.akamai.com/21442/wmv/visioncritic.download.akamai.com/21442/angus_june2006.asx

Posted on June 4, 2006
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