Vision Critical Scores High in Online Panel Quality Measure

Mktg, Inc. commends the high quality of Canada’s leading online market research panel. Vancouver, February 2, 2010 – Vision Critical’s Angus Reid Forum (ARF) has scored top marks in a global quality measurement initiative called the Grand Mean Project™ – a nearly three-year study of more than 200 online panels from 35 countries. The study, from US research firm Mktg, Inc., matched performance data from the Angus Reid Forum against aggregated Canadian Grand Mean metrics and gave the panel a glowing ... | Read More