Andrew Reid
Founder, President Tech Solutions
Andrew’s vision and leadership established what Vision Critical is today. Coming from a background of Internet advertising and market research, Andrew started the company in 2000 because he saw the opportunity to use the web as a way to improve market research for both the client and the respondent. The company has since become a leader in online research with products like our Sparq community panel platform, virtual shopping and rich media research applications.
Andrew has been immersed in interactive development since attending Vancouver Film School in 1995. With refreshing energy and ideas, Andrew believes that outperforming the competition doesn’t require outspending them, just outsmarting them. His background in interactive development at Populuxe Digital Media and client services at Palmer Jarvis DDB honed his ingenuity for zooming in on marketing objectives, focusing on the big picture and hitting the mark.
