Leading Analyst Firm Places Vision Critical on Social CRM Magic Quadrant
VANCOUVER, BC – August 8, 2011 – Vision Critical, a global technology and research firm and leader in providing access to on-line marketing research communities, was pleased to announce today the company’s inclusion on Gartner’s 2011 Social CRM Magic Quadrant.
Social CRM is a customer-centric business strategy that generates opportunities for sales, marketing and customer service, while also benefiting cloud-based communities. The Gartner Magic Quadrant is a highly valued annual report that evaluates industry leaders on criteria such as the completeness of their vision and their ability to execute that vision.
About Vision Critical
Vision Critical pairs the world’s leading market research specialists with the most innovative software developers, marrying the speed and power of on-line technology with the precision of market research. Serving over 600 global brands through offices across North America, Europe, Australia and our Global Partner program, Vision Critical creates powerful software and research solutions like Sparq™, the world’s leading community panel platform. Follow Vision Critical on Twitter at http://twitter.com/#!/visioncritical