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Random House sets up readers’ panel

Bookmarks is Random House’s first online consumer insight panel and readers will be invited to sign up and share their views on wide ranging topics about its publications in exchange for exclusive sneak previews, free books and entry into prize draws via surveys, polls and discussions.

In addition, there will also be regular face-to-face discussion groups, enabling Random House staff to speak directly to consumers.

Read the full article from ResearchLive