SYDNEY – July 1, 2013 – Vision Critical, the leading provider of insight community technologies, today announced the appointment of Hope Clutterham as senior research manager in Australia.
Clutterham was most recently at Carat where she served as a digital research analyst. Prior to this position, she was as an analysis director at iSentia, a role where she was responsible for the day-to-day management of all areas of the Australia and New Zealand Analysis Division. In this post, Clutterham was also responsible for consulting with sales, account teams and clients across both regions.
A graduate of management/marketing, Clutterham has also worked for Metrica, a London based global analysis and evaluation company and has fulfilled roles in the marketing, publicity and public relations sectors.
Vision Critical ANZ Managing Director Peter Harris said Clutterham brings a unique skill set to the business.
“Hope’s research experience coupled with her management acumen has made her the perfect fit for this role which will see her provide strategic insights as well as nurturing relationships with our partners,” Harris said.
Clutterham said she was excited at the prospect of working with Vision Critical and its innovative, unique approach to market research.
“Vision Critical is at the forefront of the smart, online communities movement with second-to-none skills in building and managing customer insight communities,” Clutterham said.
“It’s really invigorating to be involved with a company that can discover insights that can help CMOs, marketing leaders, researchers and product teams make the best decisions for their business.”