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Vision Critical Introduces Springboard Network

The Daily Reids – October 3, 2011

VANCOUVER, BC – Global research and technology firm Vision Critical is pleased to announce the launch of the Springboard Network, powered by Fulcrum. The Springboard Network provides Vision Critical the ability to expand its national panels beyond North America, Europe and Australia into other markets around the world.

The Springboard Network also gives Sparq™ users access to millions of additional sample respondents in real time anchored by established national panels and improved scientific blending with unsurpassed research and methodology. Clients will save time and money and will enjoy improved feasibility, and easier set-up.

About Vision Critical

Vision Critical pairs the world’s leading market research specialists with the most innovative software developers, marrying the speed and power of on-line technology with the precision of market research. Serving over 600 global brands through offices across North America, Europe, Australia and our Global Partner program, Vision Critical creates powerful software and research solutions like Sparq™, the world’s leading community panel platform. Follow Vision Critical on Twitter at!/visioncritical.