Building on early successes in Asian markets, Vision Critical opens 11th office worldwide
Vision Critical, a leading global consumer insights solutions firm, announces the opening of its 11th worldwide office in Hong Kong, Vision Critical’s Asian headquarters. Hong Kong provides an ideal location and market to expand their existing Asian business relationships, as well as provide a prime focal point for expansion in China and across the Asian region.
The number of Internet users in China crossed the half billion mark, reaching 505 million users at the end of November last year, the China Internet Network Information Center (CNNIC) reported. This establishes China as the world’s largest online community, more than the entire population of the United States.
Vision Critical has achieved rapid growth in North American, European, and the Australasian markets, and is relied upon by a third of the top 100 global brands in the world. Vision Critical has already enjoyed early success in Asia and looks forward to further building upon these achievements with the seasoned leadership of managing director and president of Vision Critical Asia, Bruce Wells, who has more than 20 years of experience in the Asian markets.
“Vision Critical has experienced tremendous global success,” says Wells. “The opening of our Hong Kong office is a natural progression to expand in to one of the most exciting and fastest growing regions in the world.”
Vision Critical recently reported a run rate of more than $80 million. Achievement of a near 20% organic growth is testament to the strength of Vision Critical’s integrated product portfolio and their strong talent base of experts and implementation specialists.
“Our Hong Kong headquarters will focus on developing and serving Asian-based clients and partners,” states Andrew Reid, founder and CEO of Vision Critical. “We will provide customised technical and research expertise specifically tailored to the needs of our clients and the market.”