Market research innovator, Andrew Reid, has been named one of Canada’s Top 40 Under 40 for 2010. He’ll receive the honour at a gala luncheon in Toronto on Tuesday. The pre-eminent business award for young achievers, the Top 40 Under 40 promotes mentorship, professional development and introduces these leaders as role models for young Canadians.
Reid, son of the well-known Canadian public opinion pollster, Angus Reid, had a vision to create a technology company that could successfully combine his father’s market research wisdom with his own passion for digital media. Founded in 2000, Vision Critical began as a website development company and has evolved into a market research heavy-hitter that provides both products, such as the community panel platform, Sparq, and full service market research solutions.
Over the past decade, Vision Critical has grown to support more than 600 clients in diverse sectors from health care to retail, including one third of the world’s top 100 brands. The company employs almost 500 people in offices throughout North America, Europe and Australia and has grown to revenues exceeding $60 million. Its Sparq™ product is the most widely adopted community panel platform on the planet.
About Canada’s Top 40 Under 40
Canada’s Top 40 Under 40, established in 1995, is a national program that uniquely celebrates the achievements of 40 Canadians in the private, public and not-for-profit sectors, who have reached a significant level of success before the age of 40. Canada’s Top 40 Under 40 is sponsored by The Caldwell Partners, WestJet and The Globe and Mail.
About Vision Critical®
Vision Critical is a global research and technology firm that creates software and services solutions for over 600 clients, including one third of the world’s top 100 brands. The company has offices across North America, Europe and Australia as well as a Global Partner Program that provides other research companies and consultants with access to top-of-the-line technology. Its Sparq™ product is the most widely adopted community panel platform on the planet.