We are experiencing a revolutionary shift in the balance of power between companies and their customers.
Fueled by the widespread adoption of internet, social and mobile technologies, today’s empowered customers are able to broadcast their opinions wider and louder than ever before. Business leaders are now recognizing the need to make the voice of their customers central to their decision making.
So what can you do about it?
Watch Vision Critical CEO Scott Miller’s inspiring keynote, captured at the 2014 Vision Critical Summit, to learn the evolution of the customer and why every company must move beyond a one-way relationship that views customers as simple “consumers” of our products and services into a two-way partnership—a collaboration in which our customers become trusted advisors.
Equip Yourself for Today’s Empowered Customer
Download the Six Commandments for Surviving the Customer Revolution—a manifesto for companies on how to effectively engage today’s empowered customer.