How to Use an Insight Community to Improve Customer Experience

Place your customer at the center of your CX strategy.

Too often, CX leaders focus on fixing individual transactions and customer complaints instead of stepping back and systematically designing superior experiences. By continuously engaging with a community of customers, you can avoid CX pitfalls and earn happy customers.

In this guide you’ll learn how an insight community can help:

• Design complete customer journeys, across the entire customer lifecycle
• Surface issues immediately
• Develop an early warning system of market trends
• Get immediate insight about your in-the-moment CX
• Contextualize and quantify the reasons behind customer dissatisfaction
• Understand your end-to-end CX