The most successful businesses are discovering that integrating customer feedback into decisions opens the door to feedback from other groups such as employees, channel partners and business partners. Feedback from multiple communities empowers product teams as they innovate and co-create, helps HR departments improve company culture and allows business leaders to make more informed decisions. Hear how Sun Life Financial and the Sacramento Municipal Utility District share strategies for success with multiple stakeholders.

Key takeaways:
• How employees and partners can advise on your relationship with them and your end customers
• Different engagement methods for different audiences
• How to effectively manage multiple communities


Lindsey Colella
Analytics and Insights Associate Director
Sun Life Financial

Susan Corbelli
Principal Market Research Specialist
Sacramento Municipal Utility District

Empower your internal stakeholders

Just like customers, your internal stakeholders can be an important source of insight. See how Westfield Insurance helps keep employees and agents engaged and more productive by involving them in key business decisions.