This guide provides a collection of predominantly European customer stories of how some of the top brands are building better products, improving experiences and deepening customer relationships.

In this guide, you’ll learn:

  • How Linkedin harnesses member feedback to inform product development
  • How Scripps Networks
    Interactive uses customer intelligence to test TV, digital and social media content
  • How Salomon confidently introduces
    new products to market

Who should read this eBook:

  • Senior Marketers
  • Product Developers
  • Innovators
  • UX/UI and product design professionals
  • Innovators


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