2015 Asia Pacific Summit
Insight Community Excellence: Countdown
Shawn Henry, Camorra Research on behalf of Countdown
In a competitive retail grover landscape, Shawn talks about how Countdown has leveraged data-driven insights to build personalized communications and to focus on delivering a world-class customer experience. Learn how Countdown ran 187 surveys (100,00 completes), saving the equivalent of nearly $100M in adhoc research and panel costs.