It’s like having thousands of customers in your boardroom.
"With the Influencer Panel we are able to do significantly more research at a fraction of the cost. We’re able to access more than 15,000 of our viewers every day and turn around research in 24-48 hours, which we do all the time. We love it."
Colby Flint – Corporate Research, Discovery Communications
Over 650 brands have chosen Vision Critical to create their insight communities, with millions of members participating in 30 countries.
- Manage and develop online communities
- Author and deploy surveys
- Host discussion forums
- Monitor and analyze results
- Engage participants with desktop and mobile access
Vision Critical provides friendly and experienced market research professionals to help make your Insight Community successful.
We help CMOs, marketing leaders, researchers and product teams make the best decisions for their business.
Watch our introduction to Insight Communities
Learn how Insight Communities will help you place customer opinions at the heart of your business decisions.
Customized Member Portals
Engaging community portals for your member
participation and response rates.
Member Discussion Forums
Dive into deeper discussions with members to gain
qualitative insight into their relationship with you.
Respond from anywhere
Flexible interface supports desktop and
mobile devices.
Visual Questions
Enhanced, visual questions increase response rates
and reduce “participant fatigue.”
The value of Insight Communities from Vision Critical
- Surveys and question types are designed from sophisticated market research design principles, increasing response rates, reducing errors and limiting respondent fatigue
- Deep profiling over time allows long-term, longitudinal analysis of your data
- Centralized research lets you coordinate multiple projects from a single interface
- Manage research initiatives across multiple regions and customer segments
- Integrate with your CRM, customer transactional data and customer satisfaction systems
- User-friendly, flexible reporting tools provide accelerated results, leading to faster decision making
- Community health monitoring ensures the long term value and participation of your members
- Flexible and friendly service levels are available, from enhanced community management, to full-service research consulting