The concept is simple:

When you understand your customers, you can make smarter, more confident business decisions. Sparq, our customer intelligence platform, helps you engage the right customers at the right time to generate the collective wisdom you need to grow. Solve your biggest business challenges with the help of ongoing, secure customer insight through a branded insight community.

HUNDREDS OF CUSTOMERS
USE OUR SOFTWARE TO ACHIEVE
BETTER BUSINESS OUTCOMES

Hear Their Stories

See how our software can work for you

Our customer intelligence software adapts to fit your needs, whether you are a marketer working on customer engagement and feedback, a technology company building a new application or a retail enterprise launching an advertising campaign.

Explore by role

customer intelligence for marketing

Marketers

Build better campaigns with the insight only engaged customers can provide

Researcher

Market Researchers

Generate rapid customer feedback and provide actionable insight to the business

Product Developers & Innovators

Product Developers & Innovators

Infuse meaningful customer feedback into the product innovation process

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Customer Experience

Improve your customer experience through continuous customer and user feedback

Bus-Strat

Business Leaders

Engage the right customers and get answers to the right questions

Human Resources

Gather employee feedback to drive change in your business

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Sales & Operations

Gather customer feedback on your sales and operations team to boost acquisition

Explore by Solution

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ADOBE, DEWALT AND UNIVISION DEMONSTRATE THE POWER OF CUSTOMER INTELLIGENCE

At the 2015 Vision Critical Summit, Insight Community of the Year finalists Adobe, DEWALT and Univision shared how innovative and inspiring engagement with customers leads to better business decisions.

Finalists-insight-community

Watch their stories